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"Excellent execution! Because Minacs did its job so well, programs continue to grow, making our jobs that much easier." Honda Canada
Unified Customer Experience Management for Automotive OEMs!
Our cross-channel Aurora Suite solutions harness Cloud technologies and combine the power of social, mobile, digital and traditional marketing to help you grow sales, service and parts revenues profitably!
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Aditya Birla Minacs Corporate Fact Sheet
An overview of our business solutions, industry recognitions, global delivery centers and other quick facts.
   
Vision 2020 Read our ground breaking thought paper Vision 2020 | Waves of Change, Business Virtualization and Directions for Outsourcing
 
 
Minacs – Inspired Insight
 
White Paper on Customer Intelligence "Customer Intelligence: What’s hiding in your calls?
   
 
Case Study – Transforming Accounts Receivable Processing Minacs Powers Sales Surge for Global Automoti ve OEM
Multi-Brand Product, Service, and Finance Sales Solution for Thousands of Dealers
   

 

 
   

Marketing Solutions


  

 

Our marketing solutions business combines research, analytics, creative, program management, information technology, direct marketing and database expertise to create high-value, high-ROI marketing solutions for clients. From sales generation to loyalty, service and customer care, our solutions strengthen and enhance your customer lifecycle.


We develop data-and research-driven communication strategies to design campaigns that motivate customers to return to our clients (or their channel partners) for their product and service needs throughout product ownership. We drive increased market share, unit profit and share of customer spend.
  
   
Solutions
Marketing Solutions from Minacs Service marketing and loyalty marketing
Marketing Solutions from Minacs Digital marketing
Marketing Solutions from Minacs Marketing enablement solutions: including product recall or rebate management, incentive programs, events, invoice/statement messaging, creative services, satisfaction surveys
Marketing Solutions from Minacs Retail and channels: sales and support

Marketing Solutions from Minacs Technology solutions and apps to drive ROI and program effectiveness
Marketing Solutions from Minacs Domain specific solutions to drive marketing outcomes for the following industries: automotive, telecom, manufacturing and retail, financial services, insurance and pharmaceutical and healthcare.
 
 
Also Read: Minacs Marketing Solutions website.          
  
 
Minacs Blogs
Blog: ExpertSource
June 11, 2012  10:30 AM
Social Media in Your Multi-Channel Marketing Strategy: 7 Tips for Success
By Heather Boag
Here’s the thing: whether your business is there or not, your customers are probably on social media. Almost 8 in 10 US adults...
more>>
You may also enjoy these posts:
Marketing & Customer Service: Why You Need a Social Media Council
Brand Management in the Social Media Age: 4 Tips to Engage Your Consumers
  
More About Us



As an early industry pioneer providing business solutions to clients, Aditya Birla Minacs has earned its reputation for trust, partnership, service excellence, global vision and deep domain knowledge.


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